The Best Explainer Videos You Can’t Miss!

The Best Explainer Videos You Can’t Miss!

The Best Explainer Videos You Can’t Miss! 1124 630 Saandra Salim

Explainer-video-Illustration

 

It is no secret that video marketing is a popular trend among the businesses today. The most popular amongst them are explainer videos. They unlock your business idea in the simplest and fastest way possible. Audiences today are 10 times more likely to engage, comment and share on video content than other forms of content. With the ability to evoke emotions online, video marketing has a huge impact on consumer’s decision making.

Be it a startup company or a big shot, video content in the form of explainer videos is a marketing ambassador used to personify their brand and business. Whether you are selling a product or a service, informing onboard new users and employees or simply trying to pitch that awesome idea, explainer videos are among the top content marketing strategies used by companies to grow themselves.

97% of marketers say that explainer videos have helped them increase the user understanding of their product. This is because visual content is often more appealing to the readers, therefore helping in summarizing complex ideas into simple and effective forms. Apart from helping in the visual promotion of a brand, explainer videos help in increasing the user engagement and are much easier to produce unlike earlier times.

97% of marketers say that explainer videos have helped them increase the user understanding of their product.

Explainer Videos to get inspired from

Today, each business idea is coming up with an explainer video to do some heavy lifting off their marketing.  Are you looking to create an explainer video for your marketing purpose or in the middle of creating one? Then, you’re at the right place! We’ve curated a list of some great explainer videos belonging to different categories such as finance, mobile apps, technology, products, Saas and healthcare. Check out the best explainer videos that we have hand-picked for you in each category right away!

Note: Keep in mind to bookmark this page or store in your Pocket App, since we will be consistently refreshing this page with the best and most recent explainer videos that can’t be missed!


Finance

When it comes to financial businesses, customers concede that they can’t utilize an item or service without completely understanding the financial topic.  Check out some great explainer video examples used in the finance sector!


Finance

When it comes to financial businesses, customers concede that they can’t utilize an item or service without completely understanding the financial topic.  Check out some great explainer video examples used in the finance sector!

Mastercard

An animated explainer video with unique character design, simple script, smooth movements and submissive colours.

Thor Token

An animated explainer video with a creative storyboard, great narrative, and engaging animation.

iZettle

A conceptual explainer video which is a combination of live action and motion graphics together.

Standard Chartered

A simple line/stroke animated explainer video in custom colours derived from the brand logo.

Coin

Live action + motion graphics and usage of real time use-cases is the best part of this explainer video.

Acorns Spend

Usage of real-time use cases, motion graphics and real product screens highlight this explainer video.


SaaS / Software

Softwares can be complicated and a boring topic to promote at times. With an explainer video to promote your software, it will for sure takes its flight to success. Get a flavor of how software-based explainer videos are right away!


SaaS / Software

Softwares can be complicated and a boring topic to promote at times. With an explainer video to promote your software, it will for sure takes its flight to success. Get a flavor of how software-based explainer videos are right away!

Atoka

An animated explainer video with a creative storyboard, minimalistic character design, and engaging animation.

Slack

This explainer video is a great example of how creatively you can make an explainer video using just screencast animation.

Asana

This 2D animated explainer video is a great example of gradient color designs and characters to portray a very simple storyline.

Zendesk

Explainer videos can be great by combining live action + motion graphics + real product screen and this is an example.

Izi

The animated explainer video is an epitome of an awesome storyline, character design and colour usage.

Routific

An animated explainer video with a great color palette, minimalistic character design, and informative animation.

Monkey Learn

A fun musical number, great characters, and a subtle color palette is what makes this animated explainer video our favorite.


Technology

Sometimes, a quick explanation is enough to let the people know about a new technology. How easy is that? Drop the technical jargon and make an explainer video. Take a look at some of the best technology explainer videos so far!


Technology

Sometimes, a quick explanation is enough to let the people know about a new technology. How easy is that? Drop the technical jargon and make an explainer video. Take a look at some of the best technology explainer videos so far!


Technology

Sometimes, a quick explanation is enough to let the people know about a new technology. How easy is that? Drop the technical jargon and make an explainer video. Take a look at some of the best technology explainer videos so far!

Mesosphere

An isometric animated explainer video for Mesosphere that has simple object animation over character animation.

Visual Recognition

An explainer video for visual recognition technology which is a great example of a frame by frame character animation.

Digital Ocean

A great colour scheme and an isometric animation has been used in this explainer video created for Digital Ocean.

Parse

An engaging explainer for Parse with an isometric animation and a great voice over to keep the viewers clinged onto.

Remme

This animated explainer video for Remmer is an outstanding example of creative character animation in explainer videos.


Mobile Apps

Haven’t you noticed how apps have bombarded your play store and app store? Make your mark by creating an explainer video for your app. But before that, have a glance into some of the best explainer videos for apps so far!


Mobile Apps

Haven’t you noticed how apps have bombarded your play store and app store? Make your mark by creating an explainer video for your app. But before that, have a glance into some of the best explainer videos for apps so far!

NearMinder

An explainer video with engaging visuals and short and sweet animation, all portrayed in less than 60 seconds.

TradeHero

Pleasing visuals and unique character design makes this animated explainer video a must mention on this list.

Headspace

This animated explainer video has used humour and visual metaphor with engaging characters to connect with their audience.

Reddit

A simple yet creatively animated explainer video made for the launch of their mobile application.

Google Calendar

By using real-time use cases, motion graphics and actual product screen, this explainer video is simply great.

Speakon Chat

Cute and engaging animal characters along with a humorous touch is what makes this explainer video simply awesome.

Text Me Up

An animated explainer video with a great narrative, cute characters and engaging visual style.

Coachademy

This animated explainer video has a great storyline, unique characters and vibrant colours making it appealing to viewers.


Products

Are you planning to launch a product of your own? It does not matter if your product is fancy or not, related to IOT or hardware! Create an explainer video to get your marketing on point. Scroll through some of the best product-based explainer videos now!


Products

Are you planning to launch a product of your own? It does not matter if your product is fancy or not, related to IOT or hardware! Create an explainer video to get your marketing on point. Scroll through some of the best product-based explainer videos now!

Amyko

A great combination of live action + 2D animation, an empathetic narrative and great character design is used in this video.

Kokoso

This explainer video is a combination of a simple yet emotionally captivating storyboard and unique character animation.

Graava

Great live action visuals combined with motion graphics makes this excellent storyboard justified in this explainer video.

Square

Live action and animation together brings life to a simple script as used in this explainer video.

Dollar Shave Club

This explainer video is perfect to showcase how live action e can be engaging with a touch of humour and irony in it.

Ssniswiss

This explainer video has line/stroke animation and object animation combined with a smooth narrative to make it engaging.


Healthcare

The healthcare sector is complicated by itself. What’s the best way to solve this? Animated healthcare explainer videos can help transform complexity into clarity. Browse through a few examples of best explainer videos from the healthcare sector!


Healthcare

The healthcare sector is complicated by itself. What’s the best way to solve this? Animated healthcare explainer videos can help transform complexity into clarity. Browse through a few examples of best explainer videos from the healthcare sector!

Care Community

The blend of an interesting script, unique character design and great narrative is what makes this explainer video great.

Medable

A great sound design, distinctive character design and a smooth narrative is what it takes to make such an explainer video.

iFertracker

This explainer video has a power to delight with its excellent storyline, great character animation and a smooth narrative.

Data for Good

An engaging animated explainer video with creative visuals, stylish narrative and an eye catchy animation.

Bluecrest

A refreshing music, an engaging character and a captivating storyline is what it took to make this animated explainer video.


Top 10!

We’ve gathered the top 10 incredible explainer videos so far to inspire your own.


Top 10!

We’ve gathered the top 10 incredible explainer videos so far to inspire your own.

1. Atoka Animated Explainer Video

Finding business information online is a strenuous task. Atoka makes this easier for you. Atoka is a bold new search platform providing business related information on Italian and British companies. This business idea has been effectively conveyed via a 2D animated explainer video created by us. The usage of subtle colours to convey a simple and engaging storyboard is the key to this explainer.

2. Slack Animated Video

This animated explainer video for slack has used simple animation graphics to convey who they are. Conceptually incorporating colours from within the logo, the entire video is represented through the animation of small shapes and forms. A direct and straightforward storyline is the highlight in this animated explainer. And guess what? All that has to be conveyed is presented in less than 2 minutes in this video. If you wish to promote your product via either Facebook or Youtube, want to introduce it to new clients or wish to include them in your sales emails seems like this type of video is a perfect example to watch.

3. Nextdoor Animated Explainer video

This explainer video for Nextdoor is a great example of line/stroke style animation video. Simple and clean, the reason why this video is on our list is because of its minimalistic and interesting designs, innovative animation and a short and sweet story line used to explain everything you need to know about Nextdoor. This video is a perfect inspiration to create homepage videos, videos for mobile apps and for brands that keep up to their minimalistic standards in design and brand image.

4. Mesosphere Isometric Animation Explainer video

This explainer video for Mesosphere is a perfect example of an isometric animated explainer video that has done its job right. Simple object animation over character animation is the highlight of this explainer. There is a problem and mesosphere has a solution to it. This has been represented in the most creative and effective way possible. This explainer video is a perfect adaptation for web based tech products and services such as Cloud Computing, Blockchain networks and Cryptocurrencies. They are also apt to depict your product on Youtube, for product presentations and other events.

5. Kokoso Animated Video Explainer video

This animated explainer video from Kokoso is a combination of a simple yet emotionally captivating storyboard. Unique character animation and pleasing colour palette make this video visually even more appealing. The usage of a fine narrative combined with a sense of adorableness rightly justifies the brand’s identity. This video style is perfect for a B2C startup or service, and for those who wish to promote their product through online platforms such as Youtube and Facebook.

6. Coin Live action Explainer Video

Live action + motion graphics is the key to this explainer video for Coin. The usage of real products, people and environment and explanation with real time use-cases is the best part of this video. With a simple and short yet effective script, the video points out the key features of the product and why you should own it. This video style is perfect to describe IOTs, hardware products or for high budget crowdfunding campaigns such as in Kickstarter.

7. Slack Product Demo Explainer Video

The visuals in this explainer video for Slack gives a better insight into the product. The usage of real product screens explains everything about the product in an uncomplicated and convincing manner. A combination of screencast + animation, this explainer video is the best example on how effectively you can connect with the audience with the simplest visuals. If you wish to highlight your product more or inform onboard users and new employees in detail, this video is a perfect example to watch.

8. Headspace Animation Explainer Video

This animated explainer video for headspace has used humour and visual metaphor in the best form. Usage of funny and engaging characters to connect with their audience is a key highlight. Clean, cute and to the point, this video is rest assured to keep their audience hooked to their content. Every detail is depicted in less that 2 minutes. This is why this explainer video is a must mention in our list of the best. If you are a B2C startup mobile app and wish to promote your product through Facebook and Youtube, this video has a lot of inputs you can take.

9. Asana Animation Explainer Video

Words are void without interesting visuals to back them up. This 2D animated explainer video for Asana is a great example of cool designs, characters and animations to portray a very simple storyline. The usage of excellent colours is a positive highlight in this video. What makes it even more interesting is its ability to keep the audience captivated in less than a minute’s duration. If you are a B2B startup or have SaaS products to promote, a video of this style on your home page is the perfect decision to take.

10. CMO Conceptual Animation Explainer Video

The explainer video of CMO is on our list because of its thoughtful and creative 2D animation. It is a conceptualized video and their story orbits around the movement of a single ball that shows their journey. Minimalistic, with a simple storyline, this video deserves to be on the list of the best explainer videos of today. This video style is perfect to promote the products for B2B organizations or Saas products.

To sum it up, those were the top explainer videos rounded up for you as per categories. Let us know which one was your favourite explainer video on the comments sections. Keep in mind to bookmark this page or store in your Pocket App, since we will be consistently refreshing this page with the best and most recent explainer videos that can’t be missed!

Take a look into our best works here. If you want to make an explainer video for your startup, we’re always at your reach. Check out why we do what we do and contact us to get your explainer video done right!