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How the magic happens

Curious about how we bring your ideas to life? The whole process spans
4~6 weeks. Let’s break it down for you.

discussions_studiotale

Breaking The Ice

To help you get the best out of your project, we need to
understand you better.

We send you a detailed creative brief for you to fill. This is
basically a short questionnaire that lets us understand you,
your company and your project.

And that’s not all.

We work best when we begin the project on the same page
as you. So if there are some more details that you want
to share with us – you can always call us, schedule a
meet-up or stop by to discuss the project over drinks
(preferably beer).

Success – Scripted

How do we create scripts that perfectly capture the essence
of your brand’s message?

We begin with an idea. A concept that lets the viewers
connect with your core message.

This concept becomes the foundation for your video script.

With a little hocus-pocus, we translate the concept into a
narrative that engages. Doesn’t matter if you want your video
to be conceptual, character-oriented or conversational –
we build a narrative that’s centered around your requirements.

And if you think the script needs to go in a different direction,
don’t hesitate to tell us! We offer unlimited revisions at all
stages of our process. This way you have complete control
over your video – from start to finish.

script_studiotale

Success – Scripted

How do we create scripts that perfectly capture the essence
of your brand’s message?

We begin with an idea. A concept that lets the viewers
connect with your core message.

This concept becomes the foundation for your video script.

With a little hocus-pocus, we translate the concept into a
narrative that engages. Doesn’t matter if you want your video
to be conceptual, character-oriented or conversational –
we build a narrative that’s centered around your requirements.

And if you think the script needs to go in a different direction,
don’t hesitate to tell us! We offer unlimited revisions at all
stages of our process. This way you have complete control
over your video – from start to finish.

Storyboard_Studiotale

Storyboard

Huzzah! We have a brilliant script on our hands! Now it’s
time to visualise your one-of-a-kind video.

We begin drawing out a storyboard that captures your
script, scene-by-scene.

These basic sketches illustrate (pun intended) how your
video’s visuals accompany the voiceover with a detailed
description of each scene.

This gives you a rough idea about how the finished product
will unfold.

If you feel that there are any changes that need to be made,
we do the necessary alterations and get your approval
before moving onto the next stage.

Visual Style

With the storyboard approved, we begin designing a visual
style that complements both your message and your brand’s
design language.

Need it to be object-oriented? Character oriented? A little
bit of both? Cool.

We give you options to choose from with custom, full-color
images of your video’s frames in different visual styles.

Once you’ve picked the best look for your video, we apply
the design language to every scene of your video, creating
concept illustrations that show you the final look of your
video.

design_studiotale

Visual Style

With the storyboard approved, we begin designing a visual
style that complements both your message and your brand’s
design language.

Need it to be object-oriented? Character oriented? A little
bit of both? Cool.

We give you options to choose from with custom, full-color
images of your video’s frames in different visual styles.

Once you’ve picked the best look for your video, we apply
the design language to every scene of your video, creating
concept illustrations that show you the final look of your
video.

Voiceover_Studiotale

Voiceover

Your video needs to speak to people. And to do that,
it needs the perfect voiceover.

We maintain a curated list of some amazing voiceover
artists.

With a plethora of artists to choose from, your voiceover
needs are taken care of – letting you communicate with
your audience more effectively.

Once you’ve picked the right artist, we begin recording
with them and produce a voiceover that compliments
your explainer video by design.

Animation

Oh, this is the best part. Our animators set to work putting
your ideas into motion. This is where your designs really
come to life.

Keeping your requirements in mind, our animators create
a visual experience that truly marries the visual style of
the video with your idea.

Once the first 30 seconds of your video has been rendered,
we send it over to you to get your feedback.

Once you give us the green light, we produce the remaining
video to your preferences.

atoka-animation-2

Animation

Oh, this is the best part. Our animators set to work putting
your ideas into motion. This is where your designs really
come to life.

Keeping your requirements in mind, our animators create
a visual experience that truly marries the visual style of
the video with your idea.

Once the first 30 seconds of your video has been rendered,
we send it over to you to get your feedback.

Once you give us the green light, we produce the remaining
video to your preferences.

music_studiotale

Sound Design

Your visuals are ready. But there’s one element that’s
still missing – Audio.

We help you select a music score that translates the
emotion of your explainer video.

We finish up by adding in the appropriate sound effects
to make your video a truly immersive experience.

Delivery

After undergoing multiple revisions and rethinks, all the
elements of your video have finally come together.

We hit the render button and deliver to you a unique
explainer video that is destined to engage your target
audience.

Mission Accomplished.

Delivery

After undergoing multiple revisions and rethinks, all the
elements of your video have finally come together.

We hit the render button and deliver to you a unique
explainer video that is destined to engage your target
audience.

Mission Accomplished.

Let’s talk about your project.

Contact Us