9 Reasons Why Animation Explainer Videos are important for your brand!

Animated explainer videos can smoke up your brand’s marketing strategy. Informing and entertaining at once, animated explainer videos are on their road to stardom.

studiotale agency partnership

9 Reasons Why Animated Explainer Videos are important for your brand!

Animated explainer videos can smoke up your brand’s marketing strategy. Informing and entertaining at once, animated explainer videos are on their road to stardom.

studiotale agency partnership

You might have noticed quite recently that with new products and startups emerging every day, you get to see animated explainer videos everytime you go online. Why are animated explainer videos so big today? Are you going to see them more often from now? The answer is YES!

This is because animated explainer videos are superstars and it is not hard to understand why. They are the go-to-promotion tool for startups since they use a simplified model of communication.

With the attention span of human beings becoming less than that of a goldfish, animated explainer videos are a surefire way to keep them longer on your website or other marketing mediums.

If you’re looking to uplift your online presence, animated explainer videos are a legendary choice. Here’s a proof to why they are always worth the cost. See for yourself why animated explainer videos over any other video types are the best ones for your marketing strategy!

why-explainer-videos-studiotale

You might have noticed quite recently that with new products and startups emerging every day, you get to see animated explainer videos everytime you go online. Why are animated explainer videos so big today? Are you going to see them more often from now? The answer is YES!

This is because animated explainer videos are superstars and it is not hard to understand why. They are the go-to-promotion tool for startups since they use a simplified model of communication.

With the attention span of human beings becoming less than that of a goldfish, animated explainer videos are a surefire way to keep them longer on your website or other marketing mediums.

If you’re looking to uplift your online presence, animated explainer videos are a legendary choice. Here’s a proof to why they are always worth the cost. See for yourself why animated explainer videos over any other video types are the best ones for your marketing strategy!

Increases Conversion Rates

Animated explainer videos can grab your visitors by the eyeball and give them a reason to care about your business. Curating a great user experience, they keep a tally of the number of views on the video consequently describing how many visitors shall become customers.

64% – 85% of viewers are likely to buy a product due to explainer videos since they can beat information via images and text. Now you know why animated explainer videos are a secret conversion weapon.

Increases Conversion Rates

Animated explainer videos can grab your visitors by the eyeball and give them a reason to care about your business. Curating a great user experience, they keep a tally of the number of views on the video consequently describing how many visitors shall become customers.

64% – 85% of viewers are likely to buy a product due to explainer videos since they can beat information via images and text. Now you know why animated explainer videos are a secret conversion weapon.

Better ranking in Google search

A lot of text scares away customers while a good animated explainer video exerts them to stay. In such a scenario, the dwell time and click-through rate increases opposite to which the bounce rate decreases. Therefore, it is advisable to add short and sweet animated explainer videos in your content, since videos are more likely to rank top on Google than plain text.

According to a study, it is estimated that by 2019, 80% of the web traffic will be due to videos. With an explainer video that is rest assured to be loved and expected to go viral, they are definitely the kings of increasing web traffic for your product or service. Seems like you can have an amazing search result now? You’re right!

Better ranking in Google search

A lot of text scares away customers while a good animated explainer video exerts them to stay. In such a scenario, the dwell time and click-through rate increases opposite to which the bounce rate decreases. Therefore, it is advisable to add short and sweet animated explainer videos in your content, since videos are more likely to rank top on Google than plain text.

According to a study, it is estimated that by 2019, 80% of the web traffic will be due to videos. With an explainer video that is rest assured to be loved and expected to go viral, they are definitely the kings of increasing web traffic for your product or service. Seems like you can have an amazing search result now? You’re right!

More engaging

Animated explainer videos have got another super power! Guess what? They can trigger emotions, improve understanding and keep your customers inclined on to the visual for a longer period. Humans do not have the time or fondness to read pages for some information.

Their brain loves visuals and as per a recent study by Facebook, people gaze 5x longer at videos than pictures. Hence, animated explainer videos increase engagement. Their eyes can get hooked on to your product with an engaging animated explainer video.

More engaging

Animated explainer videos have got another super power! Guess what? They can trigger emotions, improve understanding and keep your customers inclined on to the visual for a longer period. Humans do not have the time or fondness to read pages for some information.

Their brain loves visuals and as per a recent study by Facebook, people gaze 5x longer at videos than pictures. Hence, animated explainer videos increase engagement. Their eyes can get hooked on to your product with an engaging animated explainer video.

Better ROI

Animated explainer videos have better visibility which in turn gives more potential customers. With more customers, the profit animated explainer videos can bring to you are much higher. In comparison to live action videos and other video ads, animated explainer videos have a very low production cost but their results weigh much higher.

This is why animated explainer videos are a good investment and so are their returns on investment. 78% marketers today say that video gives them a good ROI. They have the ability to compel the viewers to buy a product. That is exactly why they are your most powerful shop window in marketing!

Better ROI

Animated explainer videos have better visibility which in turn gives more potential customers. With more customers, the profit animated explainer videos can bring to you are much higher. In comparison to live action videos and other video ads, animated explainer videos have a very low production cost but their results weigh much higher.

This is why animated explainer videos are a good investment and so are their returns on investment. 78% marketers today say that video gives them a good ROI. They have the ability to compel the viewers to buy a product. That is exactly why they are your most powerful shop window in marketing!

Unveils your brand personality

Animated explainer videos are essential to your brand since it can give a face to your name. In other words, animated explainer videos are an ideal tool to give your brand a personality. With custom made characters, colors and creative content in your animated explainer videos, you are in for some awesome feedback.

You are making a virtual connection with the audience. This thereby results in them feeling more identified with you and your products. Set yourself apart from your competitors with a great animated explainer video!

Unveils your brand personality

Animated explainer videos are essential to your brand since it can give a face to your name. In other words, animated explainer videos are an ideal tool to give your brand a personality. With custom made characters, colors and creative content in your animated explainer videos, you are in for some awesome feedback.

You are making a virtual connection with the audience. This thereby results in them feeling more identified with you and your products. Set yourself apart from your competitors with a great animated explainer video!

Easily shareable

An animated explainer video doesn’t really need to be confined to only your site. Truth be told, online video hosting sites such as Youtube and Vimeo enables you to upload videos and get more attention. Youtube is the second largest search engine which clearly justifies that people want information conveyed in the video. Similarly, social media platforms such as Facebook and Instagram have a huge user base who are active most of the time in a day.

They are likely to share videos with their friends and close members hence helping your video reach more people. According to Facebook, around 48% of all video watch time comes from sharing. Using such shareable platforms is an advantage because they adjust perfectly to your smaller mobile screen or your bigger desktop screen. Easy to post, easy to share, explainer videos are perfect for social media, aren’t they?

Easily shareable

An animated explainer video doesn’t really need to be confined to only your site. Truth be told, online video hosting sites such as Youtube and Vimeo enables you to upload videos and get more attention. Youtube is the second largest search engine which clearly justifies that people want information conveyed in the video. Similarly, social media platforms such as Facebook and Instagram have a huge user base who are active most of the time in a day.

They are likely to share videos with their friends and close members hence helping your video reach more people. According to Facebook, around 48% of all video watch time comes from sharing. Using such shareable platforms is an advantage because they adjust perfectly to your smaller mobile screen or your bigger desktop screen. Easy to post, easy to share, explainer videos are perfect for social media, aren’t they?

Clarify your message

At times the content can be exceptionally tricky in passing on the objective of your product or service. The people have a better grasp of an item or service when they hear and see instead of reading. This is where animated explainer videos make the work much easier. People are likely to recall the brand through visually appealing animated explainer videos over any other forms of content.

They take the mystery out and carry out the activity of clearly passing on the message. Thus, they are useful in clarifying the objective and aiding in connecting better with potential clients. You have a message to convey? Animated explainer videos can convey it in the most effective way for you!

Clarify your message

At times the content can be exceptionally tricky in passing on the objective of your product or service. The people have a better grasp of an item or service when they hear and see instead of reading. This is where animated explainer videos make the work much easier. People are likely to recall the brand through visually appealing animated explainer videos over any other forms of content.

They take the mystery out and carry out the activity of clearly passing on the message. Thus, they are useful in clarifying the objective and aiding in connecting better with potential clients. You have a message to convey? Animated explainer videos can convey it in the most effective way for you!

Builds Trust

Animated explainer videos have a great way of building trust amongst their viewers. Animated explainer videos can make the viewers feel an empathy towards the product, generate genuine interest in the message conveyed, have content that makes them feel related and show the brand’s unique selling point effectively.

All these factors create a sense of authenticity about the product or service being sold. 58% of explainer video viewers say that video content seems to be more trustworthy for them and that it leaves a positive impression of the company. It also retains the brand recall therefore, increasing the trust that viewers have on what they see over what they read. Now, that is precisely why animated explainer videos are your door to success!

Builds Trust

Animated explainer videos have a great way of building trust amongst their viewers. Animated explainer videos can make the viewers feel an empathy towards the product, generate genuine interest in the message conveyed, have content that makes them feel related and show the brand’s unique selling point effectively.

All these factors create a sense of authenticity about the product or service being sold. 58% of explainer video viewers say that video content seems to be more trustworthy for them and that it leaves a positive impression of the company. It also retains the brand recall therefore, increasing the trust that viewers have on what they see over what they read. Now, that is precisely why animated explainer videos are your door to success!

Concise

Seems like animated explainer videos have a huge fan base these days because they give a lot of information in a very less time span. Animated explainer videos are concise, have no repetitions, have an engaging story and leave the people wanting more. The viewers do not have an excuse to refrain from watching them or being bored.

They allow you to trim away all the redundant points and highlight only what is most important. The end message is short yet hits hard with an impact on the viewers. There is only one chance to make a first impression and animated explainer videos get it right!

Concise

Seems like animated explainer videos have a huge fan base these days because they give a lot of information in a very less time span. Animated explainer videos are concise, have no repetitions, have an engaging story and leave the people wanting more. The viewers do not have an excuse to refrain from watching them or being bored.

They allow you to trim away all the redundant points and highlight only what is most important. The end message is short yet hits hard with an impact on the viewers. There is only one chance to make a first impression and animated explainer videos get it right!

How can we help you?

At Studiotale, we strive to help businesses and brands achieve their objectives with different types of videos. Our approach combines passion and expertise in what we do, coupled with a deep understanding of your business and your audience. Then, we set forth to make videos for your business that are rest assured to engage the audience, inspire them and make people act towards your business.

From the stage of concept development to the stage of final delivery, our team of creatives works hard to give your business a perfect video solution. Be it any purpose that you want to meet, “we can make a video for your business” is the most common catchword you will hear from Studiotale. So why wait? Work with us and we assure to bring your brand to life.

How can we help you?

At Studiotale, we strive to help businesses and brands achieve their objectives with different types of videos. Our approach combines passion and expertise in what we do, coupled with a deep understanding of your business and your audience. Then, we set forth to make videos for your business that are rest assured to engage the audience, inspire them and make people act towards your business.

From the stage of concept development to the stage of final delivery, our team of creatives works hard to give your business a perfect video solution. Be it any purpose that you want to meet, “we can make a video for your business” is the most common catchword you will hear from Studiotale. So why wait? Work with us and we assure to bring your brand to life.


Work with us!